CAA Niagara is excited to announce that applications for its annual Community Boost program are now open and Niagara charities are encouraged to submit their names for consideration. The two recipients of this year’s funding will each receive a $10,000 donation, marketing assistance and fundraising support. The club will also decal two of its fleet vehicles in the charities’ branding.

CAA Niagara expects to receive a high volume of applications this year, as COVID-19 has put unprecedented strain on local non-profits. With countless fundraising initiatives cancelled, many charities are struggling to meet the need of the community.

“We’ve been in contact with several local charities over the last 12 months and it’s truly eye-opening to see the impact the pandemic has had on our non-profits,” said Peter Van Hezewyk, President and CEO of CAA Niagara. “We’re excited to welcome two new organizations into the Community Boost family, and to provide much needed support during this challenging time.”

In 2020, the club received more than 60 applications, which were reviewed and voted on by the club’s employees. Food4Kids Niagara and Foundation of Resources for Teens (FORT) were ultimately awarded the funding.

“Selecting our Community Boost recipients is always a difficult decision,” continues Van Hezewyk. “There are so many amazing charities that do great work in Niagara. Partnering with Food4Kids and FORT last year, and Distress Centre Niagara and Kristen French Child Advocacy Centre in 2019 has been a fantastic experience and we continue to work closely with them.”

Interested charities have until February 28 to submit their Community Boost application. Based on feedback from CAA Niagara Members and employees, preference will be given to charities dedicated to community safety, programming for seniors and children, social services and mental health.

To download the application form or learn more about recent recipients, visit the CAA Niagara website at caaniagara.ca/communityboost.