If you’re investing in marketing but not seeing the business growth you expected, you’re not alone. Many business owners from the Niagara Region and across Canada come to us at Dragon’s Eye Consulting with a familiar complaint: “Our marketing agency sends us reports, runs ads, posts on social, but we’re still not growing.”

Sound familiar? That’s because too many digital marketing agencies are focused on activity, not impact. They keep busy—but that doesn’t mean they’re driving results.

Here’s how to tell if your marketing agency is truly helping your business grow—or just checking boxes.

They Focus on Metrics That Matter

A good agency will connect their efforts to your bottom line. Are you getting more qualified leads? Is your sales pipeline growing? Are customer acquisition costs going down?

If your reports are filled with vanity metrics like impressions, likes, or bounce rate—but never mention revenue, lead quality, or customer lifetime value—it’s a red flag. At Dragon’s Eye Consulting, we show you how every dollar spent contributes to your goals.

Click here to read the full article on Dragon’s Eye Consulting.